Monterosso Organic Olives

Monterosso is a family-owned business that produces authentic Croatian olives with a firm flesh and brilliant colour. The goal for this project was to create a personal, fun, and approachable design that stands out on the shelves without overpowering the dinner table. We started by developing a quirky illustration that embodies the brand’s playful and unique personality. The design features a soft, textured paper that adds warmth and a tactile experience. Pairing it with a modern serif typeface imparts a premium and organic feel to the overall design. Overall, the design is bold, fresh and inviting, making it the perfect choice for anyone looking for high-quality organic green olives with a fun and personal touch.

Branding, Launch Campaign, Packaging