Double Trouble Vodka

Double Trouble is a fiery vodka brand infused with the Carolina Reaper, the hottest chilli in the world. The founders’ dog and its companion served as inspiration for the branding project. The objective was to create a visually striking and memorable identity that captured the product’s fiery character and paid homage to the canine influence. The design showcases an illustrated mascot of a dog and its best friend, injecting a playful element into the overall aesthetic.

Branding, Naming, Packaging